We bring automotive products and brands to life.
With us, you’ll find that special driving experience. With contagious passion and professional expertise, we make sure every touchpoint becomes one thing: unforgettable.
What drives us is not only being able to tell customers everything about the products but delivering the experience dynamically on the road. This way, they can feel every feature for themselves.
With us, you dive into a dynamic, unconventional, and demanding work environment. A place where you get to know yourself even better, contribute your strengths, and share a highly emotional fascination with like‑minded people.
Join our Experience!
# Teamplayer
You support our Guest Management Team during peak times, in handling larger participant groups, and in covering reception duties during evening hours.
# Brand ambassador
You help foster lasting customer loyalty and emotional engagement.
# Point of Contact
You are there for the wishes and needs of all participants and event organizers.
# Host/Hostess
You handle accreditations, registrations, and the preparation of event materials.
# Sales Associate
You support the Porsche Lifestyle Shop (customer advising, checkout, merchandise handling)
# Hospitality Lead
You ensure a consistently welcoming and well‑maintained atmosphere throughout the Porsche Experience Center
# Reliability
You bring a strong service mindset and excellent communication skills.
# Confidence
You present yourself with a positive, open, and authentic attitude
# Calm Center
You’re able to keep a cool head even during periods of high workload
# Flexibility
You can offer a high degree of flexibility regarding work locations and working hours.
# Passion
You have a love for the automotive world and/or motorsport
# Team Player
You understand that together, we achieve more than any one person alone
# Multilingual
You have a strong command of English, Chinese, Thai, Japanese, Malay, and ideally German, as well as possibly other foreign languages
# Experience
An emotionally inspiring and energizing work environment
# Opportunities
Exciting projects in direct collaboration with a premium automotive brand
# Crewlove
A young, motivated team with flat hierarchies and an unmistakable spirit
# Responsibility
Independent, self‑driven work with plenty of opportunities for personal and professional development
# Flexibility
Contract terms and working conditions tailored to your personal time availability and your current professional and private situation
The heart of our company is our people. Only through each individual – united as one strong team – can we achieve what we stand for. That’s why your well‑being truly matters to us. Whatever else you may need on top of the points mentioned above, we’ll figure it out together with you.
Wertschätzende, ehrliche und lockere Unternehmenskultur
Flache Hierarchien mit viel Raum zum persönlichen Entfalten
Selbstständiges & eigenverantwortliches Arbeiten
Geht-nicht-gibt’s-Nicht Prinzip mit entsprechend unkonventionellen (Out-of-the-box) sowie dynamischen Prozessen & Methoden
Hochmotiviertes, interdisziplinäres Team auf Augenhöhe
„Gemeinsam mehr erreichen“ als übergreifenden Team-Spirit / starkes Miteinander
Flexible Arbeitszeiten, wo immer möglich
We are sports‑car experts through and through. We know the cars, their driving characteristics, and their assistance systems inside out.
Because we’re behind the wheel every day, because we’re out on the track every day. We know how to design a driving program that excites every target group. We’re not theorists – our knowledge comes from real‑world experience. And we know how to convey theoretical knowledge within our field in a way that truly sticks.
We make all of this available to our clients and share our passion with them – that’s what consulting means to us.
We are sports‑car experts through and through. We know the cars, their driving
characteristics, and their assistance systems inside out.
We’re not theorists – our knowledge comes from
real‑world experience. Because we ’re behind the wheel every day,
because we’re out on the
track every day. We know how to design a driving program that excites every
target group. And we know how to convey theoretical knowledge within our field
in a way that truly sticks.
We make all of this available to our clients
and share our passion with them – that’s what consulting means to us.
We are sports‑car experts through and through. We know the cars, their driving characteristics, and their assistance systems inside out.
Because we’re behind the wheel every day, because we’re out on the track every day. We know how to design a driving program that excites every target group. We’re not theorists – our knowledge comes from real‑world experience. And we know how to convey theoretical knowledge within our field in a way that truly sticks.
We make all of this available to our clients and share our passion with them – that’s what consulting means to us.
Who takes care of participants during our driving events or product trainings when they’re not on track or in the seminar room? Quite simply: we do.
At Sport Driving, we love being hosts. We answer questions on the hotline and ensure smooth, pleasant processes long before the event begins. On event day, we welcome participants, turn the accreditation process into an experience, accompany customer groups throughout the day, and cultivate a consistent culture of hospitality. In short: we’re always there.
At every event, we see ourselves as brand ambassadors – for our own company and for our clients and partners. Because at Sport Driving, everyone should feel comfortable at all times.
Who takes care of participants during our driving events or product trainings when they’re not on track or in the seminar room? Quite simply: we do.
At Sport Driving, we love being hosts. We answer questions on the hotline and ensure smooth, pleasant processes long before the event begins. On event day, we welcome participants, turn the accreditation process into an experience, accompany customer groups throughout the day, and cultivate a consistent culture of hospitality. In short: we’re always there.
At every event, we see ourselves as brand ambassadors – for our own company and for our clients and partners. Because at Sport Driving, everyone should feel comfortable at all times.
Who takes care of participants during our driving events or product trainings when they’re not on track or in the seminar room? Quite simply: we do.
At Sport Driving, we love being hosts. On event day, we welcome participants, turn the accreditation process into an experience, accompany customer groups throughout the day, and cultivate a consistent culture of hospitality. In short: we’re always there.
At every event, we see ourselves as brand ambassadors – for our own company and for our clients and partners. Because at Sport Driving, everyone should feel comfortable at all times.
The future is electric. That means acceleration and speed – but it also means one thing: fully charged batteries. And charging stations aren’t available everywhere at all times.
Naturally, we have a solution for that as well. We provide our clients with mobile charging infrastructure.
We coordinate seven charging trailers designed to charge multiple vehicles simultaneously — and in a very short amount of time. Because in the end, it’s not the charging infrastructure that matters most — it’s the experience on the track.
The future is electric. That means acceleration and speed – but it also means one thing: fully charged batteries. And charging stations aren’t available everywhere at all times.
Naturally, we have a solution for that as well. We provide our clients with mobile charging infrastructure.
We coordinate seven charging trailers designed to charge multiple vehicles simultaneously — and in a very short amount of time. Because in the end, it’s not the charging infrastructure that matters most — it’s the experience on the track.
The future is electric. That means acceleration and speed – but it also means one thing: fully charged batteries. And charging stations aren’t available everywhere at all times.
Naturally, we have a solution for that as well. We provide our clients with mobile charging infrastructure.
Our charging trailers are designed to charge several vehicles simultaneously – and within the shortest time possible. Because in the end, it’s not the charging infrastructure that matters most — it’s the experience on the track.
At Sport Driving, the driving experience and the transfer of product knowledge are always at the center. Around that core, we rely on a set of dependable digital solutions that make coordination, preparation, and execution smoother – for us and for our clients alike.
One example is participant management, which has long moved beyond Excel sheets and now runs on tools specifically designed for this purpose.
Whether it’s systems for workforce planning, performance evaluations, certifications, or training and development – we know what it takes. Together with our partners, we design the right solutions for each client’s individual needs, all fully aligned with current GDPR and TISAX requirements.
At Sport Driving, the driving experience and the transfer of product knowledge are always at the center. Around that core, we rely on a set of dependable digital solutions that make coordination, preparation, and execution smoother – for us and for our clients alike.
One example is participant management, which has long moved beyond Excel sheets and now runs on tools specifically designed for this purpose.
Whether it’s systems for workforce planning, performance evaluations, certifications, or training and development – we know what it takes. Together with our partners, we design the right solutions for each client’s individual needs, all fully aligned with current GDPR and TISAX requirements.
At Sport Driving, the driving experience and the transfer of product knowledge are always at the center. Around that core, we rely on a set of dependable digital solutions that make coordination, preparation, and execution smoother – for us and for our clients alike.
Whether it’s systems for workforce planning, performance evaluations, certifications, or training and development – we know what it takes.
Whether it’s tools for workforce planning, for performance evaluations, for certification or for training and development: We know what it takes and we have the right solutions ready. Together with our partners, we design the right solutions for each client’s individual needs, all fully aligned with current GDPR and TISAX requirements.
The right experience always requires the right equipment – and someone who ensures it’s available, in the right place, at the right time, and ready to go.
Whether it’s pre- and post-event maintenance, ordering spare parts and tires, handling vehicles and the entire fleet, or anything connected to it: our technicians take care of it.
With us, there are no equipment shortages. Everything is ready when it’s needed – and everything operates safely and flawlessly.
The right experience always requires the right equipment – and someone who ensures it’s available, in the right place, at the right time, and ready to go.
Whether it’s pre‑ and post‑event maintenance, ordering spare parts and tires, handling vehicles and the entire fleet, or anything connected to it: our technicians take care of it.
With us, there are no equipment shortages. Everything is ready when it’s needed – and everything operates safely and flawlessly.
The right experience always requires the right equipment – and someone who ensures it’s available, in the right place, at the right time, and ready to go.
Whether it’s pre- and post-event maintenance, ordering spare parts and tires, handling vehicles and the entire fleet, or anything connected to it: our technicians take care of it.
With us, there are no equipment shortages. Everything is ready when it’s needed – and everything operates safely and flawlessly.
We are the experts when it comes to driving experiences and product training. That includes designing driving programs and seminars – and putting them into action.
We don’t just talk smart; we also get down to business ourselves. Our team consists of 150 employees, including 110 brand-qualified instructors and product trainers. With this crew, we deliver around 130 events per year, and we work daily as brand ambassadors in Brand Experience Centers.
Whether on the racetrack or in the training room: our trainers, instructors, and coaches are true petrol heads with an electrified soul – curve chasers and best buddies. For our clients, we give everything – and we’re always happy to go full throttle.
We are the experts when it comes to driving experiences and product training. That includes designing driving programs and seminars – and putting them into action.
We don’t just talk about it – we get behind the wheel ourselves. Our team consists of 150 employees, including 110 brand‑qualified instructors and product trainers. With this crew, we deliver around 130 events per year, and we work daily as brand ambassadors in Brand Experience Centers.
Whether on the racetrack or in the training room: our trainers, instructors, and coaches are true petrol heads with an electrified soul – curve chasers and best buddies. For our clients, we give everything – and we’re always happy to go full throttle.
We are the experts when it comes to driving experiences and product training. That includes designing driving programs and seminars – and putting them into action.
We don’t just talk smart; we also get down to business ourselves. Our team consists of 150 employees, including 110 brand-qualified instructors and product trainers. With this crew, we deliver around 130 events per year, and we work daily as brand ambassadors in Brand Experience Centers.
Whether on the racetrack or in the training room: our trainers, instructors, and coaches are true petrol heads with an electrified soul – curve chasers and best buddies. For our clients, we give everything – and we’re always happy to go full throttle.
We live and breathe automotive. We understand exactly what matters, and we let our expertise speak for itself.
This is the foundation of our Quality Management. We don’t just follow standards – we help shape them and continuously drive meaningful improvements.
Whether it’s certifications, re-certifications, developing training programs for instructors and sales teams, hosting conferences, or conducting audits: this is where our expertise truly comes into play.
We live and breathe automotive. We understand exactly what matters, and we let our expertise speak for itself.
This is the foundation of our Quality Management. We don’t just follow standards – we help shape them and continuously drive meaningful improvements.
Whether it’s certifications, re‑certifications, developing training programs for instructors and sales teams, hosting conferences, or conducting audits: this is where our expertise truly comes into play.
We live and breathe automotive. We understand exactly what matters, and we let our expertise speak for itself.
This is the foundation of our Quality Management. We don’t just follow standards – we help shape them and continuously drive meaningful improvements.
Whether it’s certifications, re-certifications, developing training programs for instructors and sales teams, hosting conferences, or conducting audits: this is where our expertise truly comes into play.
Wertschätzende, ehrliche und lockere Unternehmenskultur
Flache Hierarchien mit viel Raum zum persönlichen Entfalten
Selbstständiges & eigenverantwortliches Arbeiten
Geht-nicht-gibt’s-Nicht Prinzip mit entsprechend unkonventionellen (Out-of-the-box) sowie dynamischen Prozessen & Methoden
Hochmotiviertes, interdisziplinäres Team auf Augenhöhe
„Gemeinsam mehr erreichen“ als übergreifenden Team-Spirit / starkes Miteinander
Flexible Arbeitszeiten, wo immer möglich
We are the real deal! For participants, our driving programs usually mean fun, precision and ease. Of course, there is a lot of work behind it – and the accumulated experience of our employees.
Whether it’s a road tour, driver safety training, racetrack training or certification course: we know exactly how the concept should be structured and what needs to be taken into account during preparation. This includes all safety standards and precautions as well as the accurate adjustment to the participants’ level and the features of the selected cars.
Thus, Sport Driving offers every target group the perfect dynamic driving experience. The product – the sports car – is always in the spotlight. We create the opportunity to extract everything we can from the cars and drivers, so that we can extensively test the special features of each model in a controlled environment.
Because that’s the only way to create sustainable brand and product experiences!



We are real the deal. For participants, our driving programs usually mean fun, precision and ease. Of course, there is a lot of work behind it – and the accumulated experience of our employees.
Whether it’s a road tour, driver safety training, racetrack training or certification course: we know exactly how the concept should be structured and what needs to be taken into account during preparation. This includes all safety standards and precautions as well as the exact adjustment to the participants’ level and the features of the selected cars..
Thus, Sport Driving offers every target group the perfect dynamic driving experience. The product – the sports car – is always in the spotlight. We create the opportunity to extract everything we can from the cars and drivers, so that we can extensively test the special features of each model in a controlled environment.
Because that’s the only way to create sustainable brand and product experiences!
We pride ourselves in knowing everything there is to know about sports cars. Therefore, it’s not just the end customers who learn from us, but also instructors, sales staff, product experts and motorsport enthusiasts themselves.
We are capable of tackling complex topics such as vehicle dynamics, e-mobility or aerodynamics holistically on a theoretical level and making them accessible with real-world examples. This enables us to design diverse training courses that always fascinate our customers and help them develop professionally.
The fundamentals stem from our trainers’ and instructors’ own experience, gained through thousands of hours behind the wheel. And with this exact attitude, we share our know-how: with many practical examples from the field – in such a way that you can even hear the engine roar from the training room.
Our trainers and instructors understand the sports car industry inside and out. Doesn’t matter if the engine is in the front, middle, or back. Gasoline, hybrid or electric. We know every switch, every assistance system, and every optional feature that makes all the difference in sports driving.
Our training sessions will stick in your head – that’s a promise!



We pride ourselves in knowing everything there is to know about sports cars – and when we say “everything,” we mean everything. It’s not just the end customers who learn from us, but also instructors, sales staff, product experts and motorsport enthusiasts themselves.
We are capable of tackling complex topics such as vehicle dynamics, e-mobility or aerodynamics holistically on a theoretical level and making them accessible with real-world examples. This enables us to design diverse training courses that always fascinate our customers and help them develop professionally.
The fundamentals stem from our trainers’ and instructors’ own experience, gained through thousands of hours behind the wheel. And with this exact attitude, we share our know-how: with many practical examples from the field – in such a way that you can even hear the engine roar from the training room.
Our trainers and instructors understand the sports car industry inside and out. Doesn’t matter if the engine is in the front, middle, or back. Gasoline, hybrid or electric. We know every switch, every assistance system, and every optional feature that makes all the difference in sports driving.
Our training sessions will stick in your head – that’s a promise!
Wir sind Sportwagen-Experten durch und durch. Wir kennen die Autos, ihre Fahrweisen und Assistenzsysteme in- und auswendig.
Wir sind keine Theoretiker, sondern unser Wissen kommt aus eigener Erfahrung – weil wir täglich hinterm Steuer sitzen, weil wir täglich auf der Strecke sind. Wir wissen, wie man ein Fahrprogramm aufbauen muss, um jede Zielgruppe zu begeistern. Und wir wissen, wie man theoretisches Wissen in unserem Kompetenzbereich so weitergibt, dass das Gelernte in Erinnerung bleibt.
All das stellen wir unseren Kunden zur Verfügung und teilen mit ihnen unsere Leidenschaft – das ist für uns Consulting.
Wir sind Sportwagen-Experten durch und durch. Wir kennen die Autos, ihre Fahrweisen und Assistenzsysteme in- und auswendig. Und wir wissen, welche Wünsche die Fahrer haben.
Wir sind keine Theoretiker, sondern unser Wissen kommt aus eigener Erfahrung – weil wir täglich hinterm Steuer sitzen, weil wir täglich auf der Strecke sind, weil wir die besten Driving Locations kennen.
Wir können Sportwagen in Szene setzen und erstellen Konzepte für Fahrprogramme. Wir wissen, was in einer Guideline stehen muss. Wir kennen die Sicherheitsstandards und wissen, wie man sie anwendet. Wir leben Kundenloyalität und kennen uns bestens mit Lead- und Conversion-Rates aus.
All dieses Wissen stellen wir unseren Kunden zur Verfügung – damit diese damit glänzen und bei ihren eigenen (End-)Kunden die Leidenschaft für Sportwagen teilen und/oder entfachen können.